Amazon Prime Day 2024: Dates, discounts and best early deals
Amazon Prime Day is returning in mid July - here's how to land the best bargains.
If you missed out on the End Of Financial Year sales, don't fret - a new major shopping event is about to kick off.
From 16 July to 21 July, Amazon Prime Day will be running in Australia. Over 6 bargain-packed days, Prime customers can score huge discounts across all categories, including tech, gaming, fashion, beauty and homeware.
It's by far the biggest sales event on Amazon's sales calendar (and that includes Black Friday.)
If you've never shopped the sale before, here's what you need to know.
See the best deals so far
When is Amazon Prime Day 2024?
Amazon Prime Day is set to take place for nearly a full week starting on 16 July.
The specific dates and times for the sale are as follows:
12AM AEST 16 July - 11:59PM AEST 21 July.
This is a significant expansion on previous years which were limited to 2 days of deals.
What is Amazon Prime Day?
During Amazon Prime Day, exclusive discounts are made available to Amazon Prime subscribers across the entire website. Frequently, these prices reach all-time lows for various products.
It is essentially Amazon's answer to Black Friday, with most retailers and brands actively participating in the sale via their official Amazon stores.
How do I get the best deals?
To fully participate in Amazon Prime Day, you'll need an Amazon Prime membership. If you haven't done so already, now is a great time to get a free 30-day trial.
That way, you will be able to participate in the sale without paying anything extra.
FREE 30-day trial for Amazon Prime
What kind of deals can you expect to see?
In previous years, popular tech brands such as Nintendo, Lenovo, Philips, Samsung and Nikon have seen their products available at greatly reduced prices.
We predict there will be a price-cut for the Meta Quest VR headset this year but nothing is confirmed yet.
Amazon's own products, such as Echo smart speakers, Kindle e-readers and Fire TV Stick streaming devices are also likely to receive significant discounts.
If past sales are anything to go by, you can also expect discounts of up to 40% on leading shoe brands including Nike, Vans and New Balance.
Confirmed brands that will be available during Amazon Prime Day 2024 include the following:
- Apple
- Bose
- Bonds
- de'Longhi
- Dyson
- Finish
- Instant Pot
- Lego
- Meta
- Miele
- Panasonic
- Philips
- Quilton
- Samsonite
- Samsung
- Sony
- The North Face
- Tommy Hilfiger
Other items Amazon has revealed as part of the sale include sneakers, Korean beauty products, air fryers, kitchen mixers, table décor, craft supplies and DIY kits and pantry essentials.
No matter what product category you've had your eye on, chances are it will be available at Amazon Prime Day.
What is Amazon Prime?
Amazon Prime is a premium membership to the Amazon marketplace that provides a wide range of perks and benefits, including:
- Free 2-day domestic delivery
- Free Standard International Delivery on eligible orders over $49
- Prime Video: A Netflix-style streaming service with thousands of titles
- Amazon Music: A Spotify competitor boasting 2 million songs
- Prime Reading: Free access to thousands of ebooks, short stories, comics and children's books via the Kindle Store
- Prime Gaming: Free access to a selection of PC games, with more added every month
- (plus free in-game loot for select titles)
- Access to 12 subscriptions via Prime Video Channels
An Amazon Prime subscription in Australia costs $9.99 per month. There is also a 12-month subscription available which costs $79 a year which works out to a saving of around $40.
The service is significantly more expensive in the USA where customers pay US$139 per year - the equivalent of $AUD208.
Take a look at our comprehensive guide to Amazon Prime to find out more about the service.
Search Amazon deals
As mentioned, Amazon Prime Day officially kicks off on 16 July, but there are already stacks of early-bird deals available.
Use the search box below to find specific brands or products:
Amazon
Air fryers starting at $29.99
Shop air fryers at Amazon from top selling and high rated brands like Ninja, Cuisinart, Instant Pot, Oster, Midea and more with prices starting from just $29.99. Uses significantly less oil than deep frying, reducing fat and calorie intake. Cooks food faster than traditional ovens due to the concentrated heat and air circulation. T&Cs apply.
Amazon
FREE DashPass from DoorDash for 2 Years
Ends
Enjoy FREE delivery on eligible DoorDash orders and other DashPass benefits with a FREE 2-year DashPass membership on Amazon. Valid for new and current Prime members. T&Cs apply.
Amazon
Up to 60% off PlayStation 5 games
Get up to 60% off NBA 2K23, Dead Space, The Last Of Us, Hogwarts Legacy, Call of Duty: Modern Warfare 2 and more at Amazon. Hurry, while stocks last. T&Cs apply.
Amazon
$20 off your first beauty products purchase
Get $20 off L'Occitane, Elizabeth Arden, FOREO and more at Amazon. Minimum spend $89. While stocks last. T&Cs apply.
Amazon
Up to 50% off clearance limited edition wines and spirits
Check out a variety of booze on sale at Amazon. See website for more details. Exclusions apply.
Amazon
Up to 50% off selected books
Includes best-sellers, new releases, fiction, non-fiction, children's books, cookbooks and more at Amazon. While stocks last. T&Cs apply.
Amazon
Up to 50% off + FREE shipping on select luggage
Grab up to 50% discount and FREE delivery on select luggage and duffel bags from top brands such as Samsonite, Wanderlite, American Tourister, Rockland and more at Amazon. While stocks last. T&Cs, exclusions apply.
Amazon
Up to 20% off Apple Airpods
Enjoy savings of up to 20% on Apple AirPods on Amazon. Include Apple AirPods 2nd Gen, 3rd Gen, AirPods Max and more. T&Cs apply.
Amazon
Up to 38% off Garmin smartwatches
Grab up to 38% off Garmin smartwatches at Amazon. Limited time offer and while stocks last. T&Cs, exclusions apply.
Amazon
Up to 70% off over 700 Kindle titles
Discover new Kindle books in different genres with savings of up to 70% off at Amazon. T&Cs apply.
Amazon
FREE delivery on your first eligible order
Shop now and enjoy FREE delivery for your first order at Amazon. Limited time only. Hurry, while stocks last. T&Cs apply.
Amazon
42% off LG 27GP850 27” QHD Nano IPS 165Hz Gaming Monitor: $349
Ends
Score 42% off the LG 27GP850 UltraGear 27" Gaming Monitor on Amazon. Enjoy ultra-smooth gameplay with a QHD Nano IPS display, 1ms GtG response, 165Hz refresh rate (OC 180Hz), VESA HDR 400, plus G-Sync and FreeSync Premium support. Valid for a limited time only. T&Cs apply.
Amazon
25% off LG 32UR500 32” 4K Display, HDR10, FreeSync: $374
Ends
Get 25% off the LG 32UR500 32" 4K Monitor on Amazon. Featuring stunning 4K UHD resolution, DCI-P3 90% color, HDR10, AMD FreeSync, built-in speakers, and easy On Screen Control—it's perfect for work or play. Valid for a limited time only. T&Cs apply.
Amazon
34% off Fisher-Price Little People Toddler Learning Toy: $59
Specifically created for small hands and developmental stages of toddlers. Encourages storytelling, role-playing, and creativity. Limited time offer at Amazon. T&Cs apply. Old Price: $89.99 New Price: $59.00
Amazon
33% off LEGO Disney Simba The Lion King Cub: $20
Features a LEGO brick-built model of baby Simba from Disney's The Lion King. Released to celebrate the 30th anniversary of The Lion King movie. Limited time offer at Amazon. T&Cs apply. Old Price: $29.99 New Price: $20.00
Amazon
33% off LEGO City Burger Van: $20
Features a toy burger van with a detachable mobile fast-food stand. Includes a vendor minifigure and a customer minifigure with a hearing aid. Limited time offer at Amazon. T&Cs apply. Old Price: $29.99 New Price: $20.00
Amazon
19% off De'Longhi 360° Cooling Pedestal Fan
Get 19% off the De'Longhi 360° Pedestal Cooling Fan at Amazon. Cools the entire room evenly by rotating fully. Features 4 timer settings (1, 2, 4, and 8 hours) for energy efficiency and convenience. Valid for a limited time only. T&Cs apply.
Amazon
21% off LEGO Super Heroes Marvel Dancing Groot: $55.20
A fun and interactive model of Groot in a flower pot. Features a handle at the back of the pot that kids can turn to make Groot "dance" with moving head and posable arms. Limited time offer. T&Cs apply. Old Price: $69.99 New Price: $55.20
Amazon
25% off LEGO City Yellow Construction Excavator: $60
A detailed and realistic toy digger truck for kids aged 8 and up. Features tough tracks for navigating various terrains. Limited time offer. T&Cs apply. Old Price: $79.99 New Price: $60
Amazon
25% off Matrix Biolage VolumeBloom Shampoo
Shop and get 25% off Matrix Biolage VolumeBloom Shampoo at Amazon. Specifically formulated to add volume and body to thin, flat hair. Aims to give hair bouncy volume that lasts. Hurry while stocks last. T&Cs apply.
Amazon
27% off Breville the Smart Grinder Pro Coffee Grinder: $329
Shop and get 27% off Breville the Smart Grinder Pro Coffee Grinder only at Amazon. Popular and versatile home grinder known for its user-friendly features and consistent grinding capabilities across various brew methods. Automatically adjusts the dose when you change the grind size, ensuring a precise amount of coffee grounds every time. Hurry while stocks last. T&Cs apply.
Amazon
37% off Philips 7000 Series Airfryer Combi XXL: $379
Get 37% off the Philips 7000 Series Airfryer Combi XXL on Amazon. 8.3L capacity, suitable for cooking for 7+ people or a 2kg whole chicken. Automatically adjusts cooking time, temperature, and airflow for even cooking and desired crispness. While stocks last. T&Cs apply.
Amazon
41% off Logitech Lift Vertical Ergonomic Mouse: $77
Get 41% off Logitech Lift Vertical Ergonomic Mouse at Amazon, now only $77. Designed to provide a more natural "handshake" grip, aiming to reduce wrist and forearm strain compared to traditional horizontal mice. Limited time only. T&Cs apply.
Amazon
2San Lyher Rapid Antigen COVID Test Kit 5 Pack for just $19.99
Get the 2San Lyher rapid antigen COVID test kit 5 pack while stocks last. T&Cs apply.
Amazon
41% off John Frieda Violet Crush Purple Shampoo, 250 ml: $12.39
Save 41% off John Frieda Violet Crush Purple Shampoo 250 ml at Amazon. Limited time offer. T&Cs apply.
Amazon
42% off De'Longhi Electric Coffee Grinder: $249
Shop and get 42% off De'Longhi Electric Coffee Grinder at Amazon. Hurry while stocks last. T&Cs apply.
Amazon
51% off Philips Essential Air Fryer (4.1 L): $98
Get 51% off the Philips 4.1L Essential Air Fryer on Amazon. This air fryer uses Rapid Air Technology for crispy and evenly cooked food with less fat. It has versatile 12-in-1 cooking functions, including roasting, baking, and grilling. It is easy to clean with dishwasher-safe parts, and offers access to numerous recipes via the HomeID app. Grab it at a discount today! Limited time offer and while stocks last. T&Cs apply.
Amazon
22% off King C. Gillette Double Edge Safety Razor Blades 10 count
Shop and get 22% off King C. Gillette Double Edge Safety Razor Blades 10 count at Amazon while stocks last. T&Cs apply.
Amazon
38% off Sukin Natural Deodorant
Shop and get 38% off Sukin Natural Deodorant at Amazon. T&Cs apply.
Amazon
45% off Dragon Age: The Veilguard - PlayStation 5: $44
Save 45% off Dragon Age: The Veilguard - PlayStation 5 only at Amazon. Hurry now! Exclusions, T&Cs apply.
Amazon
Up to 40% off electric shavers
Shop for electric shavers at Amazon and enjoy up to 40% discount on selected brands. Choose from some of the top personal product brands such as Philips, Manscaped, Braun, Panasonic, Remington, BaByliss and more. Whether you’re looking for an electric shaver for men or women, you will find plenty of options at Amazon. Hurry before stocks run out. T&Cs apply.
Amazon
Up to 88% off: Today's Deals
Save up to 88% on selected toys, books, appliances, beauty, health, laptops and more at Amazon. Hurry, while stocks last. T&Cs apply.
Amazon
39% off Braun Household TexStyle 5 Steam Iron
Get 39% off Braun Household TexStyle 5 Steam Iron at Amazon while stocks last. T&Cs apply.
Amazon
41% off Calvin Klein Men's Cotton Stretch Low Rise Trunk 3 Pack: $59
Available in sizes from small to XL and a variety of colours. Hurry while stocks last at Amazon. Exclusions, T&Cs apply
Amazon
14% off Super Mario RPG - Nintendo Switch: $69
Grab the Super Mario RPG for Nintendo Switch at 14% off. Now only $69 (was $79.95) at Amazon for a limited time only and while stocks last. T&Cs apply.
Amazon
30-day FREE trial on audible
Join audible now and experience stories like never before with this limited time offer. Choose from over 400,000 audiobooks. T&Cs apply.
Amazon
29% off NERF N Series Agility Blaster: $12
Limited time offer. T&Cs apply. Old Price: $16.99 New Price: $12.00
Amazon
22% off Exploding Kittens Good vs. Evil: $34.95
Limited time offer. T&Cs apply. Old Price: $44.95 New Price: $34.95
Amazon
29% off Rubik's Cube The Original 3x3 Color-Matching Puzzle Classic: $12
Limited time offer. T&Cs apply. Old Price: $16.99 New Price: $12.00
You can see the full list of deals over on our main Amazon Prime Day sales hub.
Want even more savings? Head over to Sales Finder, or check out today's Top Daily Deals.