Amazon Prime Day 2024: Dates, discounts and best early deals
Amazon Prime Day is returning in mid July - here's how to land the best bargains.
If you missed out on the End Of Financial Year sales, don't fret - a new major shopping event is about to kick off.
From 16 July to 21 July, Amazon Prime Day will be running in Australia. Over 6 bargain-packed days, Prime customers can score huge discounts across all categories, including tech, gaming, fashion, beauty and homeware.
It's by far the biggest sales event on Amazon's sales calendar (and that includes Black Friday.)
If you've never shopped the sale before, here's what you need to know.
See the best deals so far
When is Amazon Prime Day 2024?
Amazon Prime Day is set to take place for nearly a full week starting on 16 July.
The specific dates and times for the sale are as follows:
12AM AEST 16 July - 11:59PM AEST 21 July.
This is a significant expansion on previous years which were limited to 2 days of deals.
What is Amazon Prime Day?
During Amazon Prime Day, exclusive discounts are made available to Amazon Prime subscribers across the entire website. Frequently, these prices reach all-time lows for various products.
It is essentially Amazon's answer to Black Friday, with most retailers and brands actively participating in the sale via their official Amazon stores.
How do I get the best deals?
To fully participate in Amazon Prime Day, you'll need an Amazon Prime membership. If you haven't done so already, now is a great time to get a free 30-day trial.
That way, you will be able to participate in the sale without paying anything extra.
FREE 30-day trial for Amazon Prime
What kind of deals can you expect to see?
In previous years, popular tech brands such as Nintendo, Lenovo, Philips, Samsung and Nikon have seen their products available at greatly reduced prices.
We predict there will be a price-cut for the Meta Quest VR headset this year but nothing is confirmed yet.
Amazon's own products, such as Echo smart speakers, Kindle e-readers and Fire TV Stick streaming devices are also likely to receive significant discounts.
If past sales are anything to go by, you can also expect discounts of up to 40% on leading shoe brands including Nike, Vans and New Balance.
Confirmed brands that will be available during Amazon Prime Day 2024 include the following:
- Apple
- Bose
- Bonds
- de'Longhi
- Dyson
- Finish
- Instant Pot
- Lego
- Meta
- Miele
- Panasonic
- Philips
- Quilton
- Samsonite
- Samsung
- Sony
- The North Face
- Tommy Hilfiger
Other items Amazon has revealed as part of the sale include sneakers, Korean beauty products, air fryers, kitchen mixers, table décor, craft supplies and DIY kits and pantry essentials.
No matter what product category you've had your eye on, chances are it will be available at Amazon Prime Day.
What is Amazon Prime?
Amazon Prime is a premium membership to the Amazon marketplace that provides a wide range of perks and benefits, including:
- Free 2-day domestic delivery
- Free Standard International Delivery on eligible orders over $49
- Prime Video: A Netflix-style streaming service with thousands of titles
- Amazon Music: A Spotify competitor boasting 2 million songs
- Prime Reading: Free access to thousands of ebooks, short stories, comics and children's books via the Kindle Store
- Prime Gaming: Free access to a selection of PC games, with more added every month
- (plus free in-game loot for select titles)
- Access to 12 subscriptions via Prime Video Channels
An Amazon Prime subscription in Australia costs $9.99 per month. There is also a 12-month subscription available which costs $79 a year which works out to a saving of around $40.
The service is significantly more expensive in the USA where customers pay US$139 per year - the equivalent of $AUD208.
Take a look at our comprehensive guide to Amazon Prime to find out more about the service.
Search Amazon deals
As mentioned, Amazon Prime Day officially kicks off on 16 July, but there are already stacks of early-bird deals available.
Use the search box below to find specific brands or products:
Amazon
Air fryers starting at $39.99
Shop air fryers at Amazon with prices starting from just $39.99. T&Cs apply.
Amazon
Meta Quest 3S 128GB with FREE Batman: Arkham Shadow and 3-Month Trial of Meta Quest+ for only $499.99
Get the Meta Quest 3S 128GB with a FREE Batman: Arkham Shadow and a 3-Month Trial of Meta Quest+ for only $499.99 at Amazon. Limited time offer and while stocks last. T&Cs apply.
Amazon
FREE DashPass from DoorDash for 2 Years
Ends
Enjoy FREE delivery on eligible DoorDash orders and other DashPass benefits with a FREE 2-year DashPass membership on Amazon. Valid for new and current Prime members. T&Cs apply.
Amazon
Apple iPhone 15 Pro 1TB only $2,549
Get the Apple iPhone 15 Pro 1TB at Amazon for only $2,549 at Amazon. While stocks last. T&Cs apply.
Amazon
23% off VTech 5" full-colour pan & tilt video baby monitor: $199
Ends
Get 23% off VTech BM5550AU 5" full-colour pan & tilt video baby monitor on Amazon. Valid for a limited time only. T&Cs apply.
Amazon
42% off SanDisk 128GB Extreme microSDXC: $25.99
Ends
Get 42% off SanDisk 128GB Extreme microSDXC at Amazon. Limited time only. T&Cs apply.
Amazon
Over 58% off everything: Outlet Store
Find thousands of discounted items such as beauty, books, clothing, electronics and more at Amazon. While stocks last. T&Cs apply.
Amazon
55% off Star Wars Jedi: Survivor for PS5: $49.95
Get 55% off the Star Wars Jedi: Survivor for PlayStation 5 at Amazon. Only $49.95 (was $109.95) for a limited time only. While stocks last. T&Cs apply.
Amazon
57% off InfinityLab Instant Station QI Wireless Stand: $43.23
Save 57% on the InfinityLab Instant Station QI Wireless Stand for only $43.23 (was $99.95) at Amazon. Limited time offer and while stocks last. T&Cs apply.
Amazon
Up to 50% off + FREE shipping on select luggage
Grab up to 50% discount and FREE delivery on select luggage and duffel bags from top brands such as Samsonite, Wanderlite, American Tourister, Rockland and more at Amazon. While stocks last. T&Cs, exclusions apply.
Amazon
Up to 20% off Apple Airpods
Enjoy savings of up to 20% on Apple AirPods on Amazon. Include Apple AirPods 2nd Gen, 3rd Gen, AirPods Max and more. T&Cs apply.
Amazon
Up to 60% off PlayStation 5 games
Get up to 60% off NBA 2K23, Dead Space, The Last Of Us, Hogwarts Legacy, Call of Duty: Modern Warfare 2 and more at Amazon. Hurry, while stocks last. T&Cs apply.
Amazon
Up to 38% off Garmin smartwatches
Grab up to 38% off Garmin smartwatches at Amazon. Limited time offer and while stocks last. T&Cs, exclusions apply.
Amazon
Up to 26% off selected whisky, scotch and wine
Check out a variety of booze on sale at Amazon. See website for more details. Exclusions apply.
Amazon
10% off PetSafe Pet Loo: Now $178.20
Save 10% off PetSafe Pet Loo - Large Portable Toilet for Dogs and Pets on Amazon. Limited time offer. T&Cs apply.
Amazon
19% off Johnnie Walker Blue Label Scotch Whisky 700ml: $259
Get 19% off Johnnie Walker Blue Label Scotch Whisky 700ml on Amazon. Valid for a limited time only. T&Cs apply.
Amazon
Up to 50% off selected books
Includes best-sellers, new releases, fiction, non-fiction, children's books, cookbooks and more. While stocks last. T&Cs apply.
Amazon
$20 off your first beauty products purchase
Get $20 off L'Occitane, Elizabeth Arden, FOREO and more at Amazon. Minimum spend $89. While stocks last. T&Cs apply.
Amazon
Up to 70% off over 700 Kindle titles
Discover new Kindle books in different genres with savings of up to 70% off at Amazon. T&Cs apply.
Amazon
FREE delivery on your first eligible order
Shop now and enjoy FREE delivery for your first order at Amazon. Limited time only. Hurry, while stocks last. T&Cs apply.
Amazon
23% off HERO13 Black: $525
Ends
Enjoy 23% off HERO13 Black only at Amazon. Hurry before stocks run out. T&Cs apply.
Amazon
$38.70 off Apple AirPods Pro (2nd Gen) with MagSafe Case
Get $38.70 on Apple AirPods Pro (2nd Generation) with MagSafe Case (USB‑C) at Amazon. Limited time offer and while stocks last. T&Cs apply.
Amazon
45% off Philips 5000 Series Airfryer XXL: $246
Get 45% off the Philips 5000 Series Airfryer XXL on Amazon. Limited time offer and while stocks last. T&Cs apply.
Amazon
32% off Philips 7000 Series Airfryer Combi XXL: $406.04
Get 32% off the Philips 7000 Series Airfryer Combi XXL on Amazon. While stocks last. T&Cs apply.
Amazon
59% off Tefal Easy Fry and Grill Classic 2-in-1 Air Fryer and Grill
Get 59% off Tefal Easy Fry and Grill Classic 2-in-1 Air Fryer and Grill at Amazon while stocks last. T&Cs apply.
Amazon
61% off Nutri Ninja Foodi Airfryer Deluxe Ninja Air Fryer: $118
Get 61% off Nutri Ninja Foodi Airfryer Deluxe Ninja Air Fryer at Amazon while stocks last. T&Cs apply.
Amazon
17% off Nutribullet XXL Digital Air Fryer 7L: $149
Get 17% off Nutribullet XXL Digital Air Fryer 7L at Amazon while stocks last. T&Cs apply.
Amazon
50% off Philips Essential Airfryer: $99
The original air fryer brand remains one of the best options on the market. You can currently get the 4.1-litre model for $99 on Amazon. That's better than half price!
Amazon
30% off Samsung SSD T7 1TB Portable External SSD USB 3.2 Gen 2: $195.69
Save 30% off SAMSUNG SSD T7 1TB Portable External SSD USB 3.2 Gen 2 only at Amazon. Limited time offer. T&Cs apply.
Amazon
20% off Bushnell Powerview 8x21 Compact Folding Roof Prism Binocular
Get 20% off Bushnell Powerview 8x21 compact folding roof prism binocular on Amazon. Valid for a limited time only. T&Cs apply.
Amazon
42% off Dragon Age: The Veilguard - PlayStation 5: $64
Save 42% off Dragon Age: The Veilguard - PlayStation 5 only at Amazon. Hurry now! Exclusions, T&Cs apply.
Amazon
37% off Warhammer 40,000 Space Marine 2 - PlayStation 5: $69
Grab 37% off Warhammer 40,000 Space Marine 2 - PlayStation 5 only at Amazon. Hurry now! Exclusions, T&Cs apply.
Amazon
16% off Jabra Elite 8 Active: $275.67
Get 16% off Jabra Elite 8 Active in black on Amazon. Valid for a limited time only. T&Cs apply.
Amazon
32% off Dyson V10 Cyclone Cordless Vacuum Cleaner: $589
Save 32% off Dyson V10 Cyclone Cordless Vacuum Cleaner on Amazon. Limited time offer. T&Cs apply.
Amazon
26% off Intex Auto Floor Suction Vacuum Cleaner: $149
Shop and get 26% off Intex Auto Floor Suction Vacuum Cleaner at Amazon while stocks last. T&Cs apply.
Amazon
40% off Thermos Stainless King Vacuum Food Jar: $26.97
Grab 40% off Thermos Stainless King Vacuum Food Jar only at Amazon. Valid for a limited time only at Amazon. Exclusions, T&Cs apply.
Amazon
29% off Bitzee, Disney Interactive Toy: $42.55
29% off Bitzee, Disney Interactive Toy with 30 Characters Inside. Limited time offer at Amazon. T&Cs apply. Old Price: $59.99 New Price: $42.55
Amazon
27% off LEGO City Burger Van: $22
Limited time offer. T&Cs apply. Old Price: $29.99 New Price: $22.00
Amazon
$18 off ASUS ROG Azoth 75% Wireless Custom Gaming Keyboard: $380.14
Save $18 on ASUS ROG Azoth 75% Wireless Custom Gaming Keyboard at Amazon. T&Cs apply.
You can see the full list of deals over on our main Amazon Prime Day sales hub.
Want even more savings? Head over to Sales Finder, or check out today's Top Daily Deals.