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Father’s Day spending statistics 2023

Aussies are set to spoil Dad this year with gift givers outspending Mother's Day by more than a third.

Chris Jager's headshot

By

Chris Jager

Edited by

Jason Loewenthal

Updated

Fact checked

Father's Day is arguably the best shopping event specifically for men.

A 2023 Finder survey of 1,073 Australians has revealed what the average person spends for Father's Day and what gifts are most popular with dads. Here is what we found.

How much does the average Aussie spend for Father's Day?

Of those planning to mark the occasion, the average person is set to spend $109, bringing the nationwide total to $950 million.

This is significantly more money than the average person spent for Mother's Day this year, which was $82.

But it's not good news for every dad: 12% of those surveyed said they didn't plan to buy anything for Father's Day at all.

What do Aussies plan to buy?

Apparel (12%), dining out at a restaurant (11%) and alcoholic beverages (10%) rank as the leading choices for gifts that Australians intend to buy for their dads.

Chocolate (9%), homemade gifts or food (8%) and something for his home or car (8%) are also popular choices.

Approximately 45% said they don't have a father or their family does not celebrate the event.

Which generation spends most on Father's Day?

Gen Z are predicted to spend the most overall this Father's Day ($119). Baby boomers plan to spend the least ($54).

According to the survey, women (51%) exhibit a higher inclination to celebrate Father's Day compared to men (36%).

However, men are planning to spend more on their gifts than women, at $120 and $101, respectively.

How to save money on Father's Day

Shop during the sales. You can pick up goodies for Dad at a fraction of the usual price in the lead-up to Father's Day. Many online stores offer Father's Day sales on popular items such as clothes, grooming products and tech. (See our selection of hand-picked deals below.)

Go DIY. "It's the thought that counts" might be a cliche but it's actually true when it comes to Father's Day gifts. A homemade gift is sure to go down well with sentimental dads.

Online shopping can be cheaper for first-time customers. Many retailers provide a 10–20% discount to new customers who register online using their email address. This is an easy way to secure a bargain and you can always unsubscribe at a later date.

Get siblings to chip in. If you have brothers and/or sisters, consider pooling your resources together and purchasing a joint gift.

Hand-picked Father's Day deals

Get up to 75% off Father's Day gifts below. (Use the filters to refine your search.)

Myer Myer

Myer

40% off selected men's underwear

Get deal
BONDS BONDS

BONDS

40% off socks and tights

Get deal
The Hamper Emporium The Hamper Emporium
Editor's Pick

The Hamper Emporium

$15 off your order

Get deal
Editor's Pick
Swysh Swysh

Swysh

$10 off your first order

Get deal
Jason Loewenthal's headshot
To make sure you get accurate and helpful information, this guide has been edited by Jason Loewenthal as part of our fact-checking process.
Chris Jager's headshot
Written by

Lead shopping editor

Chris Jager is the lead shopping editor at Finder, specialising in consumer technology and hunting down the best deals. With over 15 years of experience as a full-time journalist, Chris has provided expertise to many leading technology publications, including PC World, Australian Gamepro, Good Gear Guide, ARN, IT News, PC Authority, CRN, GameSpy, Gizmodo, Business Insider, MSN, Kotaku, Lifehacker Australia, Sydney Morning Herald and The Age. Before joining Finder, Chris was the editor of Lifehacker Australia for five years. He has a Bachelor of Communications in Journalism from the University of Western Sydney. Outside of Finder, you'll find him playing with retro 80s computers while juggling 3 TikTok-obsessed daughters. See full bio

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