Top Pick for
Overall whitening toothpaste
Top Pick for
Overall whitening toothpaste
Top Pick for
Budget whitening toothpaste
Top Pick for
Whitening toothpaste for sensitive teeth
Top Pick for
Activated charcoal whitening toothpaste
For this list, we picked whitening toothpastes based on actual customer reviews and ratings on Amazon, Chemist Warehouse and Pharmacy Online. For every category, we carefully chose parameters based on our research and determined products with the highest review score within those parameters.
For the best overall whitening toothpaste, we picked Colgate Optic White Express White. It has a rating of 4 out of 5 stars on Pharmacy Online. This product is also part of our list of the best toothpastes available right now in Australia.
The Express White toothpaste contains hydrogen peroxide, which is known to have bleaching properties. The brand claims that it delivers whiter teeth in just 3 days when used as directed for 4 weeks. It also helps protect the teeth from bacteria and cavities. It is enamel-safe for daily use as well.
Customers gave positive feedback on the toothpaste's effectiveness, ease of use and fresh feeling. While users say it has a bleach-like taste, it dissipates quickly and leaves a refreshed feeling in the mouth. It contains powerful ingredients that are safe to use every day, removing surface stains to reveal a whiter, brighter smile. The brand says it may cause some tooth sensitivity – a typical occurrence when using a whitening toothpaste.
22% off Colgate Optic White Express White (DEAL: 55% off)
For sensitive teeth, we recommend Sensodyne's repair and protect whitening toothpaste as the best option. On Chemist Warehouse, it has a rating of 4.8 out of 5 stars.
This Sensodyne toothpaste contains fluoride and helps repair the vulnerable areas of the teeth when used twice daily. It also helps strengthen and protect the teeth while whitening them at the same time. According to the brand, this has NOVAMIN that forms a protective layer to fight against cavities and bacteria.
Numerous buyers said this effectively relieves pain and sensitivities when used regularly. It has a minty flavour that leaves a fresh and clean feeling in the mouth. It also removes surface stains, perfect for tea and coffee drinkers. However, it requires weeks of continuous use before you see the whitening effect.
18% off Sensodyne Repair & Protect Whitening Toothpaste (DEAL: 24% off)
10% off Sensodyne Repair & Protect Whitening Toothpaste (DEAL: 24% off)
With an average rating of 4.35 out of 5 stars on Amazon and Pharmacy Online, the My Magic Mud whitening toothpaste is our pick in this category.
My Magic's Mud whitening toothpaste is formulated with activated charcoal, coconut oil and bentonite clay to whiten and polish teeth. It doesn't have any foaming agents, fluoride and gluten. According to the manufacturer, it is clinically proven to be safe and can whiten teeth in 2 weeks or less.
This vegan-friendly, cruelty-free toothpaste effectively whitens the teeth when used twice daily. Users said it thoroughly cleans their gum and teeth, leaving them feeling refreshed. It also removes stains and dirt without any nasty residue.
Its gritty texture and black colour makes rinsing a bit messy. However, these seem to be minor issues for most customers.
For the best activated charcoal whitening toothpaste, we recommend Colgate's Advanced Whitening Toothpaste Charcoal. It has a rating of 4.8 out of 5 stars on both Amazon and Chemist Warehouse.
Infused with charcoal powder and micro-cleansing crystals, this Colgate toothpaste claims to whiten teeth in 1 week when used at least twice daily. It is also clinically proven to gently polish the teeth, leaving them sparkling clean and protected against cavities.
Customers gave positive feedback on the product's value for money, soft texture and effectiveness. It rinses clean, leaving a fresh feeling to the mouth. It also minimises surface stains while removing dirt for healthier teeth. The formula is sugar-free, but users said it has an overpowering minty taste.
13% off Colgate Advanced Whitening Charcoal Toothpaste
15% off Colgate Advanced Whitening Charcoal Toothpaste
Our best budget pick is Oral-B's toothpaste Pro-Health advanced whitening. On Chemist Warehouse, it has a rating of 4.5 out of 5 stars.
This Oral-B whitening toothpaste helps remove surface stains to reveal a naturally white and bright smile. It also helps strengthen the enamel and protects the outside against acid from everyday food. Additionally, it helps freshen the mouth and fight cavities for better gum health.
Apart from its affordability, many users loved the product's soft texture, effectiveness and cleaning ability. It removes surface stains when used as directed. Users added that it helps remove plaque and tartar build-up while leaving a refreshed breath that lasts for hours. While it rinses cleanly, customers found it leaves an unpleasant aftertaste that lingers for a couple of minutes.
Save on whitening toothpaste with deals and discounts:
Chemist Warehouse
21% off Colgate Optic White Express Whitening Toothpaste
Get 21% off Colgate Optic White Express Whitening Toothpaste at Chemist Warehouse while stocks last. T&Cs apply.
SmilePro Worldwide
Ultimate Whitening Set from $149
Get the Ultimate Whitening Set from $298, now $149 at Smilepro Worldwide. T&Cs apply.
SmilePro Worldwide
Whitening Essentials Set from $116
Get the Whitening Essentials Set from $232, now $116 at Smilepro Worldwide. T&Cs apply.
SmilePro Worldwide
Advanced Teeth Whitening Kit from $104.50
Get the Advanced Teeth Whitening Kit from $209, now $104.50 at Smilepro Worldwide. T&Cs apply.
eBay Australia
3% off Sensodyne Repair & Protect Toothpaste
Get 3% off Sensodyne Repair & Protect Toothpaste at eBay while stocks last. T&Cs apply.
PureSmile
10% off Teeth Whitening Treatment
Get 10% off Teeth Whitening Treatment at PureSmile using the code. T&Cs apply.
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