Top 7 stylish retailers for middle-aged women’s fashion
Looking for pieces that are flattering and elegant? Look no further.
Featured deals
While it's a myth that certain fashions have an age limit, as you get a little older you may find you want to swap out the daring pieces for some more classic ones. Finding trendy but form-flattering fashion can be a little bit of a challenge, though, so we're here to help you out. We've assembled a list of the best brands offering a more mature take on fashion so you can easily shop pieces that make you feel good and look great.
David Lawrence
Made for the upmarket woman, David Lawrence stocks a huge range of apparel that is high quality and very on trend. Rather than miniskirts and party dresses, you'll find an array of beautiful midi and maxi length pieces that are guaranteed to earn you a compliment or two. If you need a little fashion inspiration to help you put together some new looks, the site also has a lookbook to show you how seasonal pieces can be mixed and matched.
Where to buy:
- David Lawrence - Extra 30% off
- THE ICONIC - 30% off
- MYER - From $69
David Lawrence
David Lawrence
Extra 30% off women's clothing
Shop and enjoy an extra 30% off women's clothing at David Lawrence while stocks last. T&Cs apply.
David Lawrence
David Lawrence
Shop $99 Denim
Only $99 for your new favourite denim. Hurry, while stocks last. Exclusions, T&Cs apply.
David Lawrence
David Lawrence
$99 on your favourite brand of pants
Enjoy a new pair of pants for only $99. Hurry, while stocks last. Exclusions, T&Cs apply.
David Lawrence
David Lawrence
FREE shipping on orders over $150
Minimum order of $150 or more when you shop online at David Lawrence. Valid for shipping within Australia and New Zealand only. While, international delivery is available for a $30 flat rate with no free delivery promotion. T&Cs apply.
Seed Heritage
Seed Heritage is the perfect blend of quality basics and trendy apparel, making it easy for you to fill your wardrobe with pieces that are fashionable and versatile. The label even stocks an array of shoes and accessories to help you to update your style, as well as a sportswear section featuring tops and jumpers that are shapely without being skintight.
Where to buy:
- Seed Heritage - Up to 70% off
- MYER - From $39.95
Seed Heritage
Seed Heritage
Up to 80% off sale
Shop the sale section at Seed Heritage and score up to 80% on clothing, shoes, accessories, homeware, and more. While stocks last. T&Cs apply.
Seed Heritage
Seed Heritage
Up to 65% off kidswear
Shop clothing and accessories for your little girl at Seed Heritage and snag great discounts. Hurry while stocks last. T&Cs apply.
Seed Heritage
Seed Heritage
50% off Leather Woven Overnight Bag
Get 50% on leather woven overnight bag at Seed Heritage. Hurry before stocks run out. T&Cs apply.
Seed Heritage
Seed Heritage
30% off silk long sleeve pyjama set
Ends
Get 30% off silk long sleeve pyjama set at Seed Heritage. While stocks last. T&Cs apply.
Seed Heritage
Seed Heritage
30% off cotton blend polo knit dress
Ends
Get 30% off cotton blend polo knit dress at Seed Heritage. While stocks last. T&Cs apply.
Seed Heritage
Seed Heritage
Up to 60% off woman shoes
Hurry while stocks last at Seed Heritage. Exclusions, T&Cs apply
Seed Heritage
Seed Heritage
FREE delivery on all orders over $100
Receive FREE delivery on all orders over $100 at Seed Heritage. Conditions apply.
Seed Heritage
Seed Heritage
Up to 70% off kitchen & dining
Don't miss out huge savings on kitchen & dining at Seed Heritage. Hurry while stocks last. T&Cs apply.
Seed Heritage
Seed Heritage
Up to 60% off accessories
Enjoy huge savings on sunglasses, fedora, belt, scarf and more. Hurry while stocks last. T&Cs apply.
Veronika Maine
For those who prefer fashion that is more creative than understated, take a look at Veronika Maine. The fashion label celebrates the art of fashion through bespoke prints and quality fabrics, creating pieces that are highly fashionable while maintaining an individualistic twist. Rather than figure-hugging styles, Veronika Maine's pieces tend to elegantly drape, making them both complimentary and comfortable.
Where to buy:
- Veronika Maine - Up to 70% off
- David Jones - From $179
Veronika Maine
Veronika Maine
Up to 70% off women's clothing
Shop up to 70% off women's clothing at Veronika Maine while stocks last. T&Cs apply.
Veronika Maine
Veronika Maine
Receive rewards with newsletter sign up
Sign up and enjoy $75 each time you spend $750 within twelve months, early access to promotions and new season collections, plus enjoy a $30 birthday reward. T&Cs apply.
Veronika Maine
Veronika Maine
FREE standard shipping
Enjoy FREE standard shipping when you spend over $250 at Veronika Maine. T&Cs apply.
Karen Millen
If you're in need of occasionwear pieces or stylish workwear, look no further than Karen Millen. The label is loved for its premiumwear that is both eye-catching and polished. Each piece is given an elegantly feminine feel to it thanks to beautiful cuts and impressive attention to detail. The extra quality does come with a rather upmarket price tag but it's worth splashing out on, especially if you have a big event coming up.
Where to buy:
- Karen Millen - Up to 50% off everything
Karen Millen
Karen Millen
Up to 80% off sale
Enjoy huge savings on timeless pieces at Karen Millen. Hurry before they're gone. T&Cs apply.
Karen Millen
Karen Millen
Up to 50% off everything
Shop and enjoy up to 50% off everything while stocks last. T&Cs apply.
Karen Millen
Karen Millen
FREE delivery on all orders over $300
Shop timeless fashion online at Karen Millen and save on shipping cost. T&Cs apply.
Marks & Spencer
British retailer Marks & Spencer is known for being an incredibly age-inclusive brand. That means you'll see quite a large variety of styles available on the site, helping you to easily shop pieces that you feel most comfortable in. As a well-known name in the fashion world, all of the pieces from the label are very stylish, while managing to stay well within an affordable price bracket.
Where to buy:
- Marks & Spencer - From $32.99
- THE ICONIC - Up to 70% off
Marks & Spencer
Marks & Spencer
Women's dresses & jumpsuits from $38.99
Shop women's dresses & jumpsuits for all occasions from $38.99 at Marks & Spencer. Hurry before stocks run out. T&Cs apply.
Marks & Spencer
Marks & Spencer
Two bras for $38
Get two bras for $38 at Marks & Spencer. T&Cs apply.
Marks & Spencer
Marks & Spencer
10% off your first Marks & Spencer order
Join Sparks and enjoy 10% discount plus, exclusive treats and rewards. T&Cs apply.
Marks & Spencer
Marks & Spencer
FREE home delivery on $175+ orders
Get FREE shipping when you spend over $175 at Marks & Spencer. T&Cs apply.
Trenery
Australian label Trenery is the definition of stylish womenswear. From stunning dresses to cozy knits, the brand offers pieces that are a mature take on current trends. The Trenery site also has a "Style File" tab which showcases all the latest fashions and teaches you how to easily incorporate them into your wardrobe.
Where to buy:
- THE ICONIC - Up to 70% off
- David Jones - From $59.95
Country Road
Australian fashion lifestyle brand Country Road is known for its quality and its simplicity. Offering an array of versatile pieces, the brand delivers on modern, effortless fashion. While there are certainly some bright colours and eye-catching prints available, most of Country Road's pieces are quite neutral, easily achieving a sleek and polished look.
Where to buy:
- THE ICONIC - Up to 20% off
- David Jones - From $39.95
More from fashion
Main image: Instagram user countryroad
Looking to shop women's fashion online? See the latest deals to save yourself some money:
Deal
Up to 50% off sale
Enjoy up to 50% on selected designer items from Off-White, Valentino, Loewe, Balmain, and more at NET-A-PORTER. Limited time offer and while stocks last. T&Cs apply.
Deal
Up to 72% off new-season investments
Step into the new season closet staples from Victoria Beckham, Diane Von Furstenberg, Zimmermann and more that’ll never go out of style. T&Cs apply.
Deal
Up to 50% + extra 60% off selected beauty and gift sets
Save on Glasshouse Fragrances, Lancôme, Dermalogica, Clinique, Estee Lauder and so much more. Limited time only. Exclusions, T&Cs apply.
Code
Up to $75 off your first purchase
Enjoy $20 off your first purchase for $100, $50 off $250 or $75 off $350 at THE ICONIC. Valid for a limited time only. T&Cs apply.
Deal
Up to 50% off beauty
Get up to 50% discount on selected beauty products from Giorgio Armani, KVD Beauty, Aveda, CTZN Cosmetics, and more at THE ICONIC. Limited time offer and while stocks last. T&Cs, exclusions apply.
Deal
Up to 58% off select sneakers
Save up to 58% on selected sneakers from Nike, Tommy Hilfiger, Converse, New Balance, Puma, adidas, and more at THE ICONIC. Limited time offer and while stocks last. T&Cs, exclusions apply.
Deal
Up to 50% off luggage and travel accessories
Save up to 50% on selected luggage and travel accessories on sale at THE ICONIC. While stocks last. T&Cs, exclusions apply.
Deal
Up to 40% off women's jewellery
Save up to 40% on selected necklaces, earrings, rings, and bracelets at David Jones. While stocks last. T&Cs, exclusions apply.
Code
10% off your first order
To redeem this offer, enter the promo code at checkout on your first order from NET-A-PORTER. Valid for new customers only. Exclusions, T&Cs apply.
Deal
Up to 80% off lingerie and sleepwear
Save up to 80% on selected lingerie, undergarments and sleepwear from selected designer brands at NET-A-PORTER. While stocks last. T&Cs apply.
Deal
Up to 60% off staple winter dresses
Get up to 60% discount on staple winter dresses from Ganni, Rag & Bone, Ronny Kobo, Frame and more at THEOUTNET.COM. While stocks last. T&Cs apply.
Deal
Extra 30% off signature styles
Discounts applied at checkout. Valid for a limited time only. Exclusions, T&Cs apply.
Deal
Up to 60% off Weekend Wonders + Extra 30% off
It’s time to celebrate with even more savings on select styles from Dolce & Gabbana, Emilio Pucci and more. While stocks last. T&Cs apply.
Deal
Up to 70% off Superbrands
Meet the most coveted designers with their stylish pieces including Balmain, Burberry, Fendi and more at THE OUTNET. While stocks last. T&Cs apply.
Deal
70% off selected designer styles
Enjoy 70% off your favourite designer pieces from Ganni, Max Mara, Tory Burch and more at THE OUTNET. While stocks last. T&Cs apply.
Deal
Up to 20% off select hair straighteners: From $199
Don't miss out on huge savings in hair straighteners at THE ICONIC. T&Cs apply.
Deal
Up to 50% off women's shoes sale
Enjoy huge savings on women's shoes from Dr Martens, Nike, Converse, Adidas, Veja, New Balance, and more at THE ICONIC> T&Cs apply.
Deal
Up to 60% off women's sports tech accessories
Enjoy huge savings on women's tech accessories including smartwatches, earbuds, headphones, and more. T&Cs apply.
Deal
Gifts under $30
Shop gifts for just under $30 at THE ICONIC from brands including Versace, The Ordinary. MAC, Endota, and more. T&Cs apply.
Deal
$159.60 off American Tourister Curio 2 Spinner 80cm luggage
Get it now for only $239.40, down from $399. T&Cs apply.
Deal
$67.50 off Herschel Heritage Duffle Bag 36.7L
Get the Herschel Heritage Duffle Bag 36.7L now for only $82.50 (was $150) at THE ICONIC. T&Cs apply.
Deal
60% off Shona Joy Imani plunged midi dress
Buy it now for only $136 (was $340) at THE ICONIC. T&CS apply.
Deal
40% off Birkenstock Womens Madrid Birko-Flor Narrow Slides
The offer is for a limited time only. T&Cs apply.
Old Price: $146
New Price: $87
Deal
40% off Birkenstock Gizeh Big Buckle Regular - Women's
The offer is for a limited time only. T&Cs apply.
Old Price: $298
New Price: $178
Deal
40% off Birkenstock Womens Arizona Suede Soft Footbed Narrow Sandals
Limited time offer. T&Cs apply.
Old Price: $260
New Price: $156
Deal
Up to 58% off Lorna Jane activewear
Get up to 58% off Lorna Jane activewear including leggings, sports bras, bike shorts, track pants, accessories, and more at THE ICONIC. While stocks last. T&Cs apply.
Deal
30% off Birkenstock Arizona EVA Narrow - Women's
Limited time offer. T&Cs apply.
Old Price: $100
New Price: $70
Deal
30% off Birkenstock Arizona SFB Oiled Leather Regular - Unisex
Save 30% on Birkenstock Arizona SFB Oiled Leather Regular - Unisex at THE ICONIC. Limited time offer. T&Cs apply.
Old Price: $241
New Price: $168
Deal
SPEND $80 SAVE 20% selected sexual wellness products
Shop and save on sexual wellness products for men and women at THE ICONIC. T&Cs apply.
Deal
Up to 78% off Country Road women's clothing & accessories
Shop up to 78% off Country Road women's clothing & accessories at THE ICONIC. T&Cs apply.
Deal
Up to 57% off David Lawrence clothing
Shop and get up to 57% off David Lawrence clothing at THE ICONIC while stocks last. T&Cs apply.
Deal
Up to 60% off toys for kids
Shop and save on kids' toys from Lego, LOL Surprise, Mattel, and more at THE ICONIC. T&Cs apply.
Deal
Up to 68% off men's sports sale
Enjoy up to 68% off men's sportswear from The North Face, Nike, Adidas, New Balance, Reebok, and more at THE ICONIC. T&Cs apply.
Deal
Up to 71% off women's clothing sale
Enjoy huge savings on women's clothing from Lorna Jane, Cotton On, Levi's, Calvin Klein, and more at THE ICONIC. T&Cs apply.
Deal
Up to 65% off men's shoes sale
Shop and save on men's shoes from Dr Martens, Blundstone, Polo Ralph Lauren, Veja, Reebok, Converse, and more at THE ICONIC. T&Cs apply.
Deal
Up to 59% off men's clothing sale
Shop the men's clothing sale today and find the perfect pieces to complete your look with savings of up to 65% off THE ICONIC. T&Cs apply.
Deal
FREE shipping on orders over $50 on Frank Green
Enjoy FREE shipping when you spend $50 or more on Frank Green products at THE ICONIC. T&Cs apply.
Deal
$20 voucher when you sign up
Stay in touch and sign up to THE ICONIC news for your $20 discount on your next order over $99. Plus, be the first to know about sales, new arrivals and more. T&Cs apply.
Deal
Up to 69% off girls' clothing and accessories
Shop now on a huge selection of girls' clothes and accessories on sale for up to 69% off at THE ICONIC. T&Cs apply.
Deal
Up to 58% off Kids' End of Season Sale
Save up to 58% off kids' sale from Puma, Ellesse, adidas Sportswear, Cotton On Kids, and more. Valid for a limited time only. T&Cs apply.
Popular NET-A-PORTER coupon codes
| Last checked | Code description | Code |
|---|---|---|
| 21 Nov 2024 | Up to $75 off your first purchase | HEY**** |
| 5 Feb 2024 | 10% off your first order | FIR**** |
| 25 Jun 2021 | 15% off your first clothing order | FIR**** |
| 14 Jul 2023 | 15% off your first purchase | FIR**** |
| 19 Nov 2024 | Up to 50% off sale | ******** |
It looks like we don't have any coupons at the moment. Take a look at our most recent deals
More resources on Finder
More guides on Finder Shopping
-
Where to buy Raygun Halloween costumes online
Olympic Games break dancer Raygun is tipped to be one of this year's hottest Halloween costumes - here's where you can quickly buy online.
-
Honey Birdette review
Honey Birdette specialises in provocative luxury lingerie. Here's everything you need to know including the best Honey Birdette coupons.
-
Best blue light glasses in Australia
Block out excess blue light while staying stylish with a pair of the best blue light glasses money can buy.
-
Best sunglasses in Australia
From the best overall sunglasses for men and women to the best sunglasses for driving and running, these are the eight best sunglasses you can buy in Australia right now.
-
Best work boots in Australia
We’ve searched high and low to find the best work boots you can buy in Australia right now.
-
Best sole inserts in Australia 2024
These are the 13 best sole inserts you can get right now in Australia.
-
Where to buy fabulous Melbourne Cup dresses 2024
Save on Melbourne Cup dresses, fascinators and accessories this Melbourne Cup Day 2 November 2021. Save here!
-
The scariest Halloween costumes for 2024
If you're looking to do Halloween right, check out these terrifying costumes guaranteed to give your friends the fright of their lives!
-
The ultimate guide to dress size conversion for 2024
Find out exactly what size you are when ordering from other countries online. Double check you're ordering the correct size from the US, UK, Japan and more.
-
The ultimate international shoe size conversion guide | Updated for 2024
Compare international shoe sizes for men and women, for the perfect fit every time.