Top stores like H&M for affordable fashion in Australia 2024
Love H&M? You'll love these 8 stores just as much.
H&M is one of the biggest fashion retailers in the world. It is best known for its affordable, high-quality and fashion-forward styles. Whether you're looking for a chic jumpsuit or quality basics and functional gym wear, H&M caters to all tastes, styles, and occasions for women, men, children and babies.
If you are looking for affordable clothing that nails all the latest trends, check out these online retailers. You may see some of your favourites, but you may discover a new store that you are bound to fall in love with.
Edit product setTop 8 alternative stores like H&M
THE ICONIC
THE ICONIC is a shopaholic's haven with hundreds of local and international brands available including Nike, Camilla & Marc, Sass & Bide, Adidas, G-Star Raw, Ben Sherman, C/MEO COLLECTIVE and J Brand.
- Free shipping on orders over $75
- 15% off for students
- Free returns for 30 days
- Sign up for THE ICONIC newsletter and get $10 off your next order
- Gift cards available
ASOS
ASOS offers fashion, footwear and accessories similar to H&M. The fashion retailer sells over 850 brands and 40,000 styles across men and women’s fashion, making it the ultimate one-stop shop for the fashion-conscious.
- Free standard shipping for orders over $80
- For returns, ASOS offers same-day courier pick up, Australia Post or Parcel Point drop-off
- 10% off for students
boohoo
The #1 alternative to H&M, boohoo brings you the latest in both men and women’s fashion at an affordable price. With up to 100 new styles dropped daily, there’s something to suit everyone.
- Daily deals
- 28-day returns
- 20% off for students
PrettyLittleThing
Whether you’re looking for a cute dress for a first date or a denim pinny for your next summer festival, you’ll always be ahead of the fashion pack with PrettyLittleThing.
- Delivered within 4 working days
- FREE Doddle Returns to all UK customers
- 28-day returns
Cotton On
For trendy basics and comfortable styles, try Aussie-staple Cotton On. Similar to H&M this retailers has a focus on fashion and affordability - meaning you can nail that perfect look without breaking the bank.
- Free shipping on orders over $60
- Shop multiple stores at once - Cotton On Body, Rubi Shoes, Typo and Cotton On Kids
- In-store returns available
Target
Target is a low-cost Australian department store. The Target mission is to offer customers a diverse range of fashionable clothing, durable footwear, the latest homewares and kids toys.
- Free home delivery on orders of $60 and above
- Huge range of products.
- Lay-by services available.
David Jones
Be a reigning supreme for fashion with David Jones wide selection of comfortable clothes and trendy accessories.
- Free standard delivery when you spend $50 or more
- Delivery within 3-7 business days
- 30-day returns
Showpo
Whether you've got a wedding to go to or maybe a night out in the city, Showpo always have the perfect dress.
- Free shipping on orders over $50
- 10% off for students
- 14-day returns
Which retailers offer free delivery?
- THE ICONIC: Free shipping on orders over $75
- ASOS: Free shipping on orders over $120
- Cotton On: Free shipping on orders over $70
- Target: Free shipping on orders over $60
- David Jones: Free express shipping on orders over $100
- Showpo: Free shipping on orders over $50
Want to shop at fashion stores like H&M for less? Use one of our coupons
Deal
Up to 50% off sports gear, apparel, and more
Enjoy huge discounts on a variety of sports gear, equipment, apparel, and more at Decathlon. While stocks last. T&Cs apply.
Deal
Up to 29% off sale
Shop the sale section at Nike and save up to 29% off shoes, activewear, hoodies, t-shirts and more. Hurry, while stocks last. T&Cs apply.
Deal
Up to 40% off sale
Get up to 40% off jeans, coats, shoes, accessories, and more for men and women at G-Star Raw. Valid for a limited time only. T&Cs apply.
Deal
25% off toys, clothing, appliances and more
Take advantage of huge savings at Target. Shop now. Limited time only. T&Cs apply.
Deal
Up to 20% off sale
Get up to 20% off selected styles while stocks last. T&Cs apply.
Deal
Up to 50% off women's activewear at lululemon
Shop the We Made Too Much sale for epic deals on leggings, sports bras, and more at Lululemon. T&Cs apply.
Deal
30% off your next order
Treat yourself to some fresh knickers and get 30% off when you join Nat'v Basics' exclusive SMS club. T&Cs apply.
Deal
Up to 20% off sale
Shop the sale section at Little Party Dress and save up to 20% on dresses, pants, jackets, tops and more. While stocks last. Exclusions, T&Cs apply.
Deal
Get up to 70% off sale items
Get up to 70% off in the PE Nation sale. Limited stock levels.
Deal
Up to 75% off selected styles
Enjoy savings on clothing, shoes, accessories and more for men, women and kids at H&M. Hurry while stocks last. T&Cs apply.
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12% off sitewide
Enjoy 12% off sitewide at Outland Denim when you apply the code at checkout. T&Cs apply.
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15% off your orders with code
Enjoy 15% off on organic and vegan clothing, footwear, and underwear when you use the code at Etiko. T&Cs apply.
Deal
Up to 70% off Women's Fashion Clothing sale
Discounts applied at checkout. Valid for a limited time only. Exclusions, T&Cs apply.
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Up to 70% off sale
Enjoy 70% discount on selected styles at on sale at FortunateOne. Exclusions, T&Cs apply
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Bobbi kids gumboots for only $79.95
Meet your perfect everyday lifestyle gumboots from just $79.95 at Merry People. While stocks last. T&Cs apply.
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Up to 50% off sale
Enjoy up to 50% discount on selected women's fashion on sale at Blue Illusion. While stocks last. T&Cs apply.
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Up to 70% OFF Final Sale
Get up to 70% OFF final sale. Limited time offer. T&Cs apply
Deal
Up to 40% off: Clearance Outlet
Get up to 40% off tops, dresses, lingerie, shoes and more at Taking Shape. Hurry, while stocks last. T&Cs apply.
Deal
Stocktake Sale: Up to 50% fashion, beauty, home and more
Score huge discount on women's, men's & kids' clothing, homewares, toys, beauty brands, tech and more at Myer. Hurry, limited time only. T&Cs apply.
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Shop the Bobbi Gumboots, available in different colours and sizes, starting at $159.95 and get FREE delivery at Merry People. While stocks last. T&Cs apply.
Deal
Up to 40% off sale
Shop now and get up to 40% off plus size pants, cardis, dresses and more at Taking Shape. Hurry, while stocks last. T&Cs apply.
Deal
Up to 72% off new-season investments
Step into the new season closet staples from Victoria Beckham, Diane Von Furstenberg, Zimmermann and more that’ll never go out of style. T&Cs apply.
Deal
Up to 85% off everything sale
Shop the sale section at boohoo and enjoy up to 85% off dresses, jumpsuits, blazers and more. While stocks last. T&Cs apply.
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15% off vegan shoes with code NAEFIND15
Apply the promo code at checkout and enjoy 15% off NAE vegan shoes. T&Cs apply.
Deal
Billie Clogs for only $119.95
Shop Merry People's Billie Clogs for only $119.95. While stocks last. T&Cs apply.
Deal
Up to 57% off womens clothing sale
Score up to 57% off jumpsuits, dresses, skirts, and more at ELK. While stocks last. T&Cs apply.
Deal
Up to 60% off: Price Drop Sale
Save big daily with up to 60% off selected homeware, furniture, appliances and more at MyDeal. Hurry, while stocks last. T&Cs apply.
Deal
Up to 50% off sale
Enjoy up to 50% on selected designer items from Off-White, Valentino, Loewe, Balmain, and more at NET-A-PORTER. Limited time offer and while stocks last. T&Cs apply.
Deal
Up to 30% off 700+ styles
Shop and enjoy up to 30% off Nike, New Balance, Vans and more. While stocks last. T&Cs apply.
Deal
Up to 80% off activewear
Get up to 80% discount on tank tops, tights, jackets, and other activewear for men and women at Boody. Limited offer and while stocks last. T&Cs, exclusions apply.
Deal
Up to 30% off selected swimwear
Beach babes, Ally is your summer dream come true! Dive right into our collection of bikinis, two-pieces, one-piece, sets and much more. Hurry, while stocks last. T&Cs apply.
Deal
Up to 60% off outlet
Enjoy savings on selected outlet styles including dresses, tops, skirts and more at Dangerfield. Hurry, while stocks last. T&Cs apply.
Deal
Up to 70% off Bonds outlet
Your last chance to shop these items! From bras, and undies, to socks and trackies, find all your essentials here at BONDS. While stocks last. T&Cs apply.
Deal
Up to 42% off sale
Save up to 42% on shoes, bags, accessories, wallets and more from CHARLES & KEITH's sale section. T&Cs apply.
Deal
Up to 50% off sale
Shop the sale section at Quay and save up to 50% off select eyewear. T&Cs apply.
Deal
Up to 50% off women's sale
Get up to 50% off from the finest designers, including ASICS, P.E Nation, and Versace at FARFETCH. While stocks last. T&Cs apply.
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Score huge savings when you shop the sale section at City Chic. While stocks last. T&Cs apply.
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Up to 60% off sunglasses
Enjoy up to 60% savings on select sunglasses on sale at Cosette. While stocks last. T&Cs apply.
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Up to 50% off + $20 off orders over $200
Grab huge savings at Gymshark. Use the code to enjoy additional discount. Valid for a limited time only. T&Cs apply.
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5% off with code: FINDER5
Enjoy 5% discount on men's suits, shirts, accessories, shoes, and more at Peter Jackson when you apply the code FINDER5 at checkout. T&Cs apply.
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