Best TVs in Australia: Top rated brands 2025/2026

We surveyed over 60,000 Australians to discover the best brands in Australia for the Finder Customer Satisfaction Retail Awards. These are the most popular television brands in Australia.

• Most recommended TV brand
• Top value TV brand
• Top quality TV brand
• Save on TVs with these deals and discounts
• How did we pick this list?
• How to compare TVs
• What type of TV is best for me?
• Which Smart TV operating system is best?
• Frequently asked questions

TVs

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• Sony: Highly rated by cinema enthusiasts.
• LG: A favourite among OLED owners.

Most trusted TV brand

We asked Australians which brand they trust most to deliver reliability and longevity without technical faults.

• Samsung Q6F QLED: The proven, long-lasting QLED series with 100% colour volume.
• Samsung Crystal UHD U8500F: The reliable everyday workhorse for general viewing.
• Sony: Praised for long-term durability and build quality.
• LG: High reliability scores for their OLED panel technology.

Most recommended TV brand

This score is based on the percentage of owners who would actively recommend their TV brand to a friend or family member.

• The Frame (2025 Edition): The ultimate lifestyle TV, now with even more efficient Art Mode energy usage.
• Samsung S95F OLED: The high-performance recommendation for gamers and movie buffs.
• LG (95% Recommended)
• Sony (94% Recommended)

Top value TV brand

This category balances the price paid against the performance received to find the best "Bang for Buck."

• Samsung S85F/S90F OLED: The 'entry' OLEDs that deliver premium picture quality for less than the flagship.
• Samsung Q6F QLED: Affordable brightness and colour with sleek design.
• LG: Competitive pricing on LED models.
• Hisense: The budget king, offering high specs for lower prices.

Top quality TV brand

This category rates the build quality, picture fidelity, and sound performance.

• Samsung QN900F 8K Neo QLED: The absolute pinnacle of Samsung's LED technology with AI 8K Upscaling.
• Samsung S95F OLED: Featuring the new NQ4 AI Gen2 Processor for superior OLED mapping.
• Sony: Scored exceptionally high for raw picture quality.
• LG: Praised for OLED panel performance.

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Save on TVs with these deals and discounts

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How did we pick this list?

• Value for Money
• Reliability & Trust
• Performance & Quality
• Customer Satisfaction ("Loved")

How to compare TVs

When considering how much to spend on a new television, it's important to understand your viewing needs. What type of content do you intend to play? What size screen would be sufficient? Which devices are you likely to connect to your TV?

Here are some important features to consider:

Screen size

Larger screens are ideal for family viewing in a lounge setting, while smaller size screens are better suited to bedrooms. The closer you sit to your TV, the more you'll notice pixelation. However, high-quality 4K displays allow you to sit closer without compromising quality.

Audio

Many manufacturers are opting to meet the demand for thinner, lighter displays, reducing the amount of available space for speakers. This means that for many TV buyers, soundbars are an essential accessory.

Streaming

Most new televisions are equipped with smart TV interfaces that allow users to access streaming video platforms including Netflix, Stan and Disney Plus. The specific services you'll have access to depends on the TV brand and the country you live in.

Wall mounting

Wall mounting can offer a more optimal and comfortable line of sight for extended viewing and allow for more space, potentially eliminating the need for a TV cabinet. Most modern TVs are designed to be wall-mounted and often come with mounting brackets in the box. However, this isn't always the case, so make sure you check before you buy.

Remote control

All TVs should come with a remote control. Look at all the user controls the remote offers, check if the buttons are big enough, find out if it's backlit for night-time use and determine if it's easy to use, particularly for children. If not, you could buy a separate universal remote that better suits your needs.

HDMI ports

If you want to be able to connect your TV to your computer, gaming systems or other devices, check to see how many HDMI ports your TV offers. Also keep in mind that the location of the ports may affect your TV set-up, as ports that stick out from the back are difficult to access when a TV is wall-mounted. For high-performance gaming, you want to make sure the TV supports the most recent HDMI standard as well.

Smart home integration and voice control

Some TVs offer built-in access to Amazon's Alexa, Apple's Siri or Google Assistant so that you can control your smart home using your TV or control your TV using a smart speaker.

Curved screens

These types of screens promised an enhanced sense of depth and improved immersion, given the way they wrap around your line of sight. Curved TVs look futuristic, but the curve can amplify reflections, limit viewing angles and be awkward to mount. They also need to be quite large in order to be effective. Today, they are difficult to find.

3D capability

The success of the film Avatar, released in 2009, sparked a demand for in-home 3D TV experiences. While many modern TVs are capable of providing 3D viewing, this feature seems to have lost most of its appeal. 3D viewing usually requires the watcher to wear unique (and often uncomfortable) glasses.

What type of TV is best for me?

Despite all the marketing terms used by different brands, the TV market is split into two main technologies: OLED (where pixels make their own light) and LCD/LED (where pixels are lit from behind). Of course, it's not quite that simple, so let's break it down further.

Self-lit technologies for fantastic contrast

OLED was the only option in this category for a long time. But the introduction of MicroLED in 2025 made things a bit more complicated. Here's how the technologies differ.

• OLED (Organic Light-Emitting Diode): Each individual OLED pixel creates its own light and can turn off completely to create perfect, inky blacks. This provides the best contrast ratio on the market and wide viewing angles. There are different approaches to this.

• WOLED (White OLED): Ths tech is used primarily by LG and Sony. It uses a white light source with colour filters. Newer models use MLA (Micro Lens Array) to significantly boost brightness.
• QD-OLED (Quantum Dot OLED): Manufactured by Samsung, this combines OLED self-emissive contrast with Quantum Dots for even brighter and more vibrant colours than traditional OLED.
• MicroLED: Like OLED, MicroLED is self-emissive (each pixel lights itself), but it uses microscopic inorganic LEDs instead of organic material. This means you get the perfect blacks of OLED with incredible brightness and zero risk of burn-in. The catch is that it is extremely expensive and mostly found in massive, wall-sized luxury screens.

Backlit technologies that are brilliant for brightness

• LED/LCD: The standard technology for most TVs. A liquid crystal display (LCD) blocks or lets light pass through to create an image, illuminated by LED backlights.
• Edge-Lit: LEDs are only on the sides. Cheaper and thinner, but contrast is often poor, with on-screen blacks appearing grey.
• Direct-Lit / Full Array: LEDs sit directly behind the screen, allowing for better brightness consistency.
• QLED (Quantum Dot LED): A term popularised by Samsung but used by TCL and Hisense. It places a layer of "Quantum Dots" over a standard LED backlight. These dots emit very precise colours when hit by light, resulting in a much wider colour volume and higher brightness than standard LED TVs.
• Mini-LED: The premium evolution of LED/LCD. Instead of hundreds of LEDs, the backlight uses thousands of tiny LEDs. This allows for more precise "local dimming" zones. The result is significantly better contrast, less "blooming" around bright objects and blindingly high brightness levels that OLEDs struggle to match.
• Micro RGB: An emerging evolution of Mini-LED. While standard Mini-LEDs usually emit blue light that is converted to white, Micro RGB uses individual Red, Green, and Blue LED chips for the backlight itself. This allows the TV to control colour purity and brightness at the source, offering richer colours and even higher efficiency than standard Mini-LED.

Brand terminology cheat sheet

Manufacturers often use unique marketing names for these technologies. Here is how to translate them:

• Samsung "Neo QLED": Samsung’s name for Mini-LED combined with QLED.
• LG "QNED": LG’s combination of Quantum Dot and NanoCell technology. Their high-end QNED models use Mini-LED backlighting.
• Hisense "ULED" / "ULED X": "Ultra LED" is Hisense’s proprietary hardware and software suite. It is not a single panel type but a set of enhancements (colour, motion, dimming). High-end ULED TVs (like ULED X) are now typically Mini-LED TVs.

• TCL "QUHD" / "QD-Mini LED": QUHD is TCL’s older marketing term for 4K QLED. Their newer premium models are simply branded as QD-Mini LED, emphasising the combination of Quantum Dots and Mini-LED backlighting.

Quick comparison: OLED vs Mini-LED vs MicroLED

Which Smart TV operating system is best?

Almost every TV sold today is "smart," meaning it connects to Wi-Fi to run apps like Netflix, Disney+, and YouTube. However, the software that runs the TV makes a huge difference to your daily experience.

Some are fast and simple; others offer thousands of apps but can be cluttered. Here is the breakdown of the major platforms available in Australia.

Google TV

Available on: Sony, TCL

Best for: People who want the biggest selection of apps and great content recommendations.

Formerly known as Android TV, Google TV is the standard operating system for Sony and TCL in Australia. It has the most comprehensive app store of any platform. If there is a niche streaming service, VPN, or media player (like Kodi or Plex) you want, Google TV will have it.

• Pros: Largest app library; excellent voice search (Google Assistant); "Chromecast" built-in for easy casting from your phone.
• Cons: The home screen is heavy on sponsored content and recommendations; can be slower on cheaper budget TVs.

Tizen OS

Available on: Samsung

Best for: Gamers and households with Samsung smart devices.

Tizen is exclusive to Samsung. It features a "Gaming Hub" that allows you to stream Xbox games directly to the TV without a console (via Cloud Gaming). It also integrates deeply with "SmartThings," allowing your TV to control your lights, robotic vacuum, or fridge.

• Pros: Includes the Xbox app for cloud gaming; very fast and responsive; supports AirPlay 2.
• Cons: No Dolby Vision support; the menu system can feel a bit cluttered.

webOS

Available on: LG

Best for: Ease of navigation (thanks to the Magic Remote).

webOS is exclusive to LG. Its defining feature is the "Magic Remote," which lets you point your remote cursor at the screen like a Nintendo Wii controller, making typing passwords and clicking icons much faster than standard remotes. LG recently introduced the "webOS Re:New" program, guaranteeing 5 years of software updates on new premium models.

• Pros: The "point and click" remote is intuitive; excellent layout with "Quick Cards" (Sports, Gaming, Home Office); 5-year update guarantee on select models.
• Cons: UI can feel cluttered with ads.

VIDAA U

Available on: Hisense

Best for: Speed and simplicity.

While Hisense uses Google TV in other countries, Hisense Australia models use their own proprietary system called VIDAA. It is designed to be lightweight and lightning-fast, even on budget TVs. It supports all the major local apps (Netflix, Stan, Kayo, Binge, Disney+), but it lacks the niche apps found on Google TV.

• Pros: Very fast boot times; uncluttered interface; easy to use for non-tech-savvy users.
• Cons: Smaller app library (you won't find niche apps or VPNs); voice control isn't as smart as Google or Alexa.

Do I need a streaming box (Apple TV / Chromecast)?

If you buy a high-end TV today, the built-in software is usually powerful enough that you don't need an external box.

However, there are still reasons you might want a dedicated set-top box (like an Apple TV 4K, Google Chromecast, or Amazon Fire Stick):

• You are buying a budget TV (where the built-in processor might be slow/laggy).
• You want to use an app that isn't available on your TV's specific operating system.
• You don't want to have to see the ads that are now common in Smart TV platforms.
• You are deep in the Apple ecosystem (Apple TV is still the only way to access Apple Arcade games and Apple Fitness+ on your big screen).

Display resolution

Resolution refers to the number of pixels that your TV can display. A pixel is a small dot that, when illuminated, produces specific colours. If your TV has the capacity to hold a large number of pixels then images on the screen will generally appear in greater detail. Although resolution isn't the only attribute that affects picture quality, it does play a key role.

7,680 x 4,320 8K isn't widely available and won't have any greater impact on your viewing experience unless you have a significantly large screen.

Cost

A new TV can cost anywhere from a few hundred dollars to thousands of dollars, depending on the brand, model and technological capabilities. Knowing what you want is important.

Buying the most expensive TV doesn’t mean you’re going to get the best quality. Some features and functions come standard, while others aren’t yet necessary or applicable.

It also pays to understand whether your new TV comprises a complex or easy-to-use interface or menu. This is particularly helpful information if you have children, teenagers or older adults who may not understand intricate instructions.

Frequently asked questions

What size TV is best for a bedroom?

The size of a TV for a bedroom ultimately depends on personal preference and the size of your bedroom. However, as a general recommendation, a 32- to 40-inch TV is ideal for smaller bedrooms, while a 50- to 65-inch TV would be suitable for larger bedrooms.

What is a good size TV for a living room?

For a living room, a larger TV is typically preferred for a more immersive viewing experience. A 55- to 65-inch TV is commonly recommended, but it ultimately depends on the size of your living room and how far away you typically sit from the TV.

What is the most popular TV size?

65-inch TVs are currently the most popular TV size, as they offer a good balance between size and price, up from 55 inches a few years ago. However, this can vary depending on personal preferences and trends.

Which is better a QLED or OLED?

QLED and OLED are both high-quality display technologies, but they have some key differences. QLED uses quantum dot technology to enhance colour and brightness, while OLED has individual pixels that emit light for better contrast and black levels. It all boils down to what features are most important to you.

How many hours should you watch TV?

An LA Times article recommends watching a maximum of 3.5 hours of TV a day.

How far should you sit from your TV?

The ideal viewing distance depends on your TV's size and its display resolution. In general, you should sit about 2.5–3 metres away from your TV to avoid eye strain and discomfort.

How do you protect your eyes from your TV screen?

Apart from sitting 2.5–3 metres away from the TV, you can close your blinds or position your TV in an area with minimal glare or reflection. Make sure to also place your TV at eye level to prevent your eye muscles from getting too tired.

How much energy does a TV consume?

According to ecocostsavings.com, a TV consumes about 58.6W in on mode and 1.3W in standby mode.

Which TV brand is the best?

Samsung was named the best-rated TV brand at the 2025 Finder Retail Awards, earning top marks when it comes to value for money, ease of use, sound quality and image quality.

How do you clean a TV screen?

Before cleaning the screen, turn off your TV. Use a microfibre cloth to gently wipe the screen in a circular motion. You can also moisten the cloth with distilled water to remove tougher stains.

Make sure to check your user manual to learn more about cleaning your TV screen.

How do I measure a TV size?

Stretch a tape measure from corner to corner to check the TV's advertised size. To find the width, place the tape measure horizontally and from top to bottom to get the height.

How do I connect a phone to a TV for screen mirroring?

Before connecting your phone, make sure it's compatible with your TV. Your phone and TV should also connect to the same Wi-Fi network. Open your phone's display menu and tap screen mirroring. Then, follow your TV's on-screen instructions to connect.

How do I connect my laptop to a TV?

You can simply connect your laptop using an HDMI cable. You can also connect your computer wirelessly using a Wi-Fi connection for screen mirroring.

Use your TV's remote control and select the source for screen mirroring. If you have a Windows laptop, go to settings and choose "Connected Devices". Next, click on "Add device" and select your TV. For MacBooks, you can simply use AirPlay. But make sure your TV supports this feature to screen mirror.

Do smart TVs slow down your internet?

Yes, your smart TV can affect your internet speed. Watching content at a higher speed and higher definition consumes more Mbps. But when your smart TV is idle, it won't eat up your internet speed.

When was TV invented?

The TV was first introduced in September 1927 by Philo Taylor Farnsworth, a 21-year-old inventor.

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